Pakistani nostalgia, made to keep
Little pieces of home
Old Urdu verses, cups of chai and a little of the Pakistan we grew up with.
Shop the favourites
Shop by category
Your favourites, for a reason
Shoq favourites
-
Tu Jhoom Art Print
From £9.89
-
Tu Jhoom Tote Bag
£20.00
-
Books & Chai Art Print
From £9.89
-
Vintage Desi Woman Art Print
From £8.99
-
La ilaha illallah Art Print
From £9.89
-
Not just the gift. The feeling.
Home is in the little things.
The places that stay with us. The words we grew up hearing. Shoq turns familiar memories of Pakistan into things you can hold, carry and share.
Find your little pieceDispatched in 3–4 working daysDelivery information
THE FEELINGS WE KEEP
Shop by memory.
01 / SHOQLahore, with LoveFor the city that stays with you.
02 / SHOQChai & the Little ThingsA cup of chai and a feeling of home.
03 / SHOQPosters from PakistanDiscover Pakistan, one poster at a time.
04 / SHOQMughal DetailsArches, gardens and little details.
05 / SHOQTruck Art & Street LifeThe colour and character of familiar streets.
06 / SHOQStamp StoriesA little collection of Pakistani nostalgia.
From Shoq, with feeling
Even the parcel has a story.
Inspired by old Urdu newspapers, our wrapping turns opening a parcel into part of the experience. We call it Rosnama Shoq.
